Program Overview

Bachelor of Business Administration Program in Management and Entrepreneurship (International Program)

Highlights

DURATION
4 Year Full-Time

3 STUDY PLANS OFFERED

Regular Study Plan

COOP Study Plan

Dual Degree Study Plan 2+2 & 3+1

3 STUDY PLANS OFFERED

Regular Study Plan

COOP Study Plan

Dual Degree Study Plan 2+2 & 3+1

CAREER PATH

Wide Range of Management and Entrepreneurship Careers

CAREER PATH
Wide Range of Management and Entrepreneurship Careers

FIELDS OF STUDY
Management

Entrepreneurship

Marketing Research

Finance Accounting

FIELDS OF STUDY
Management

Entrepreneurship

Marketing Research

Finance Accounting

The Bachelor of Business Administration Program in Management and Entrepreneurship (International Program) of the Faculty of Management Sciences or BBA for short," is a four-year undergraduate program in Management and Entrepreneurship. We are highlighting both management and entrepreneurship studies. The program enhances students to utilize management skills and entrepreneur mindset to develop business solutions for market opportunity as well as being an independent entrepreneur, an organizational entrepreneur, or a social entrepreneur. Learners are encouraged to learn through problem solving activities, self-studying, practice and workshops both inside and outside classroom which could lead to the development of lifelong learning skills.

Program Objectives

To produce graduates with ability to:

1.       Demonstrate moral and ethical behaviors, conscious mind, and responsibility to oneself and others and abide by professional code of conduct.
2.       Demonstrate entrepreneurship, knowledge, ability, and skills in business management to meet the needs of labor markets.
3.       Demonstrate the ability to look for information and correctly analyze business environments based on academic principles and theories.
4.       Demonstrate leadership, the ability to communicate using foreign language and to be a team player as well as demonstrating other skills necessary in organizational management.
5.       Demonstrate creativity, innovative ideas and the ability to integrate the use of information technology with business management knowledge for decision making and business problem solving in order to achieve goals.

What students will get from the program?

Students will be equipped with hard skills and soft skills in management, communication and systematic thinking as well as encouraging graduates to self-study. They will have an opportunity to participate in oversea field trip as well as learning from guest speakers from private sector and business owners. The program focuses on active learning and project based teaching approach so that students can apply their knowledge and use their administrative skills to establish a small business.

Teaching Methods

Students will be taught by a variety of teaching methods such as Lecture, Case Study, Self Study, Role Play, Workshop, Seminar, Group Work, Discussion, Simulation, Brainstorming, Problem Based Learning, Work Integrated Learning, Project Based Learning, Guest Speaker, Field Trip and Site Visit. Students can make appointments with the lecturers for consultation. They can have access to the library for the resources support their learning. The textbooks from high standard publisher are provided to the students without an extra charge.

Assessment Methods

Students are assessed by the follow methods:

1. Midterm Examination	4. Report	7. Report Assessment	10. Observation
2. Final Examination	5. Project Assessment	8. Reflection	11. Presentation
3. Quiz	6. Quiz Assessment	9. Assignment	12. Feedback

Career Opportunities

Graduates are taught to develop the following attributes such as
1. Entrepreneurial spirits, which could lead to business establishment and operation.
2. Teamwork and communication skills
3. Ethical and moral behavior, and social responsibility
4. Life-Long Learning

When graduates have the above attributes with management and entrepreneurial skills, it opens a window to all business functions and allows them to pursue a suitable career for their life.

Here are some career paths that are available for graduates who possess such attributes and skills.